Will Big Brother help Shilpa at home?

If all’s well that ends well, Shilpa Shetty has reasons to cheer about her stint in London. The symbolic rags-to-riches race is over and the actress has splashed headlines — starting from racial attacks — bagging the Big Brother crown and down to the wealth she accumulated thereafter.

But what about her opportunities and career back home in India? The actress, who took the tinsel town by storm first with her power-packed glam quotient in the Bollywood flick Baazigar, has been at the receiving end in the recent past for her series of flop movies.

Of late, she was rarely seen on the ad endorsement circuit in the country. For, the marketers here didn’t want to depend on this “not so successful” and “not popular enough celebrity” for brand endorsements.

Now, the glorious crown of Big Brother has not only set international eyeballs on Shetty but also got her some lip-smacking moolah as well.

There are others in the advertising industry who feel that Shetty’s brand value will definitely go up with this success. Sangeetha Shetty, executive vice-president, creative, RK Swammy/BBDO, says, “Shetty was an Indian representative at an international show and she has done her job with great dignity. Therefore, categories with NRIs as target group, such as financial products, real estate, etc. would now consider this actress as a prospective brand ambassador.”

Shes had her 15 minutes of fame

she grown from scraches - did you heard about her mother confidence on her during her set back at UK.

she don't require any one's help.

she knows everything better than any one else.

So true ... and if you have seen her on the show in UK u'd know how confident was she and how humble.

yes I have seen in TV -
another thing to be watched how quickly she recovered and reacted without making any fuss - that is diplomacy required in the show.

Definitely!! honesty supported by little diplomacy is good ... or else the wicked will know your every move. This is what Shilpa did best.

natgurally tghe best will have many faces and many faces will face the best winner

so true ... may be u sud try writing some poetry some day ... you can very well blend words.

true to its core - blending truely is an art - it applies to shilpa as well as to the audience as well us to me also.